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Meet Lille’s agency & French retail experts at RBTE London

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Retail Business Technology Expo, Europe’s largest retail event will take place next 10th and 11th of March at Olympia Grand in London. Come and discover thrilling retail experiences led by major French retail chains and innovative SMEs at New Shopping Experience’s Booth.

See how AuchanDecathlonLeroy Merlin work with highly innovative service providers to offer the best customer journey.


New Shopping Experience 5.0 by PICOM: the future of connected commerce!

The French Retail Cluster PICOM gathers retail chains, service providers and university labs to enhance the customer experience in the retail field. Together they build the future of commerce, by promoting competitive innovation and implementing new solutions through high value-added partnerships. Each year they showcase their projects through mobile exhibition named “New Shopping Experience”.

For this fifth edition, 8 brands ( Auchan, Decathlon, Leroy Merlin, IKEA, Picwic, Corio, Intermarché les mousquetaires) partner with 8 SMEs to introduce new ways to connect to consumers.


If you want to set up a meeting and join us to the “New Shopping Experience” Booth, please contact Louisa KEIL.


Download the New Shopping Experience flyer by filling in the form below:



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