In our increasingly connected world, investors are more and more faced with complex choices when deciding what the right move is.
Formulate a glocal strategy has become vital
Developing synergies between ICT and the tourism industry, while offering virtual ubiquity, can lead to neglecting the local aspect of business development strategy. Having a glocal strategy will go a long way towards helping you manage your brand’s worldwide presence, reduce translation costs and get campaigns to market faster, all leading to increased demand generation and ultimately revenue.
A travel industry-specialized incubator
Driven by the recent opening of the Welcome City Lab in Paris, Lille will open its own travel-only incubator in 2016; “La Maison Du Tourisme”. Focused on innovative businesses, it holds the role of a traditional incubator while offering a dedicated space for both private businesses and public institutions such as the tourism office, hence catalyzing integrated creative innovations, PPP and funding opportunities.
Lille: a buzzing city
“French Tech” labeled, Lille and its exceptionally well-connected location – half-way between London, Paris, Amsterdam and Brussels – is a perfect anchor to expand your market share onto French and Benelux markets.
With 3 international incubators in the ICT and internationally recognized graduate schools (EDHEC, Les Mines, Centrale…), it has a highly-skilled, globally aware, locally trained talent pool. Cheaper.
You can be the next one.
Going to Amsterdam on April 16th and 17th, Raphaëlle Fuseau is looking for travel businesses ambitious and opportunistic players, ready to discuss how Lille might be the right next move to attack the French market.
Thinking about expanding from France?
Discover how we help companies through their development.
Contact Raphaëlle Fuseau : +33 (0)3 62 14 50 06